# Radexus. Institutional memory for revenue. > Radexus builds institutional memory for revenue. Not a tool your team uses, but a system that accumulates your company's commercial judgment and applies it. *Source: https://radexus.com/* --- Institutional memory for revenue # We build AI that moves renewal retention. Agreed with your CFO before we start. Defined in writing. Measured against your own figures. Built inside your stack, and yours to own when it ships. [Start a discovery](https://radexus.com/start/)[See how we work](https://radexus.com/factory-system/) Four records. One customer. One history. That is where every build begins. *01*How we help ## We are not an AI company. We are a company that solves one expensive problem at a time. Nobody wakes up wanting artificial intelligence. They wake up because quotes are going quiet, because the best dealer stopped ordering, because a customer left and nobody saw it coming. We start at the problem, put a number on it with your CFO, and build the smallest thing that moves it. *THE PROBLEM***Revenue you have already earned is leaking out** A third of your open quote value has had no event for twelve days. Your installed base is buying spares from someone else. Dealers who used to order stopped, and nobody called. None of this needs a new customer to fix. *THE PROBLEM***Nobody can agree what the number even is** Finance and sales compute open pipeline differently. Two people give the board two figures and both are right. Every improvement gets argued about by whoever is not benefiting from the way it was measured. *THE PROBLEM***What your best people know leaves with them** Twenty years of judgment about who pays late, which discount shape means the deal is already lost, which plant manager actually decides. None of it was ever written down, because there was nowhere to write it. **Not a transformation** We do not run programmes, workstreams or roadmaps. One problem, one number, one thing built, then the next one. **Not digitisation** Your systems stay where they are. We read them in place. Nothing is migrated, replaced or rebuilt to suit us. **Not fitting AI in somewhere** If the answer is a spreadsheet, a process change or nothing at all, we will say so, and you will not get an invoice for it. *02*What we do ## If it cannot be traced to a line in your P&L, we will not build it. Most AI spend in a company your size cannot be traced to a dollar, and that is not a technology failure. Nobody agreed which number would move before the work started, so the result gets defended with adjectives instead of arithmetic. Top line means new accounts sourced, quote to order conversion, renewal retention, bind rate, share of wallet. Bottom line means days sales outstanding, discount outside policy band, commission leakage, claim denials, cost to serve, procurement spend, hours returned to people who are expensive. **Whichever it is, we agree it with your CFO first**, in writing, with its definition and its exclusions. If we cannot find one worth several times the cost of the work, we say so and stop. [See where the number usually lives](https://radexus.com/functions/) *03*Where we do it ## Nine industries where we already know where the money goes. The method is industry agnostic. The knowledge is not. Every engagement in a sector deepens what we already know about how that sector quotes, serves, renews and leaks, which is why our second build in any industry is materially better than our first. [*01* ### Manufacturing and machine tools Revenue arrives as a quote and keeps earning through an installed base. Both ends leak, and both are pure arithmetic on data you already keep. Quote stall detectionInstalled base win-backAMC renewal engineDealer coverageOpen sector](https://radexus.com/industries/mfg/) [*02* ### Auto and Tier-1 components You answer every RFQ by reflex because refusing feels like losing the relationship, and nobody counts what a quote costs to produce or what escalation you never claimed. RFQ triage and fitEscalation claimsPlatform whitespaceScrap pattern analysisOpen sector](https://radexus.com/industries/auto/) [*03* ### Real estate and project sales You buy the enquiry from the portal and lose it to whoever called first. Site visits are counted, what happens after them is not. Enquiry response SLAVisit to bookingChannel partner coverageSpend attributionOpen sector](https://radexus.com/industries/re/) [*04* ### Insurance distribution Three acquisitions in, nobody can say how many clients you have, so every cross-sell and retention question rests on a number no one trusts. Book resolutionSubmission to bindRenewal retentionCross-sell across linesOpen sector](https://radexus.com/industries/ins/) [*05* ### Logistics and freight forwarding You lose bookings to whoever quoted first rather than best, and some lanes lose money on every single shipment while looking like growth. Rate turnaroundLane profitabilityDetention recoveryCarrier invoice auditOpen sector](https://radexus.com/industries/log/) [*06* ### Retail and consumer brands You see primary sales clearly and secondary sales through a fog. Schemes reward volume that was coming anyway. Outlet coverageTrade spend returnDead stockRepeat and lapseOpen sector](https://radexus.com/industries/ret/) [*07* ### Professional services firms You bill less than you agreed and discover it at year end, because scope creep accumulates where nobody is watching it. Realisation by partnerWrite-off analysisUtilisationClient whitespaceOpen sector](https://radexus.com/industries/pro/) [*08* ### Industrial distribution and spares You count what you sold, never what you could not supply, and the warehouse holds money that stopped moving three years ago. Reorder predictionStock-out lost salesDead stockRebate captureOpen sector](https://radexus.com/industries/dist/) [*09* ### Medical equipment and diagnostics The installed base is the business and it has the least visibility. Contract dates sit in one system, reagent volumes in another, and nothing joins them. Installed base pull-throughAMC and CMC renewalTender qualificationReplacement cycleOpen sector](https://radexus.com/industries/med/) Twelve sectors are documented in full, each with its own plays, systems and the number we would agree first. [See all twelve industries](https://radexus.com/industries/) *04*The Factory ## We never ship the Factory. We build in it, and ship you what comes off it. The Factory is ours and stays ours. What it produces is built for you alone, runs in your own environment, and is yours to keep. Nobody is asked to buy it, licence it, or log into it. **41**plays in the catalogue, nine of which run before you give us anything **183**connectors already written, so integration is never what delays a decision **408**models across 51 providers, routed per task and swappable as configuration **0**releases that ship below their evaluation gate, with no override available to us Play directoryRunsEvaluationsContext graphApprovalsModels radexus factory / play directory Workspace OverviewPlay directory *41*RunsApprovals *3* Memory Cases *18.2k*Patterns *63*Confidence Context Connectors *183*Context graphDefinitions *11*Models *408* Govern Evaluations Play directory Forty-one plays across the revenue surface. Nine run from the public record today. The rest come online as your systems are connected and the case history builds. Plays**41***across 9 areas* Runs now**9***no data needed* After discovery**15***a spreadsheet is enough* After delivery**19***live from your systems* Acquire ### Lookalike sourcing Your next fifty customers resemble your last fifty and nobody can see the pattern. new accounts sourcedRun play Convert ### Quote velocity Your quotes take nine days and nobody can say which ones died or why. 4.2 d median cycleRun play Retain ### Installed base win-back You sold the machine and then stopped earning. 218 dormant accountsRun play Acquire ### Trigger monitoring You call when someone remembers to, not when something changed. triggers acted onRun play Channel ### Dealer coverage Your dealers are your pipeline and you cannot see inside them. 14 dealersRun play Finance ### Receivables You chase the big invoices, not the risky ones. DSO 61 dRun play radexus factory / runs Runs Every play execution, with the spans, tokens and cost behind it. A run that returned nothing because it could not cite a source is recorded as a failure, not hidden. Run Play Trigger Spans Duration Cost Result r-8f24c1 Lookalike sourcing manual 31 2m 58s $0.51 ok r-8f24b7 Trigger monitoring cron, mon 06:00 4 58s $0.09 ok r-8f2496 Meeting brief manual 4 1m 22s $0.09 ok r-8f2480 Territory whitespace manual 4 55s $0.08 ok r-8f2471 Tender qualification cron, daily 6 1m 44s $0.12 no matches r-8f2455 Competitor watch manual 4 41s $0.10 ok Run r-8f2471 found no live tenders matching the stated capability and returned an empty list rather than loosening the match. radexus factory / evaluations Evaluations Every suite has a threshold. A play scoring below its gate cannot be promoted, and a play with no suite attached cannot be deployed at all. Release blocked **Source quality is at 84.2 against a gate of 90**, and has fallen every run for eight runs. Two plays are held. The cause is measurable: search increasingly returns aggregator pages where a company's own site was reached. Two plays that do not depend on that suite promoted normally in the same run. Suite What it measures Score Gate Labelled by State Evidence grounding Every cited URL resolves to a source the search actually returned 100 100 Radexus pass Write-back safety No write reaches a system of record without a named approver 100 100 Radexus pass Account resolution Records from different systems resolve to the correct single account 97.1 90 Your sales ops team pass Pattern precision Sourced accounts a rep marks as a genuine fit, top twenty only 78.0 70 Your sales team pass Confidence calibration Claims marked high confidence that survive contradicting evidence 92.4 85 Radexus pass Source quality Citations come from an authoritative page, not a directory listing 84.2 90 Radexus below gate radexus factory / context graph Context graph One definition of every entity, resolved across systems and versioned. Built once, then read by every play and every case in memory. Golden records**4,912***from 3 systems, 611 merges* Entities**6***account, quote, unit, contact, dealer, enquiry* Derived signals**21***each with a written definition* Plays reading it**33***of 41 in the catalogue* Source As it was stored Resolved to Confidence State SAP S/4HANA MERIDIAN FASTENERS PVT LTD Meridian Fasteners 1.00 merged CRM Meridian Fastners Meridian Fasteners 0.94 merged Dealer portal M/s Meridian Meridian Fasteners 0.81 merged FieldEasy (no name) Rajkot plant Meridian Fasteners 0.72 merged, low confidence CRM Meridian Auto Components held for review 0.58 held Every field carries lineage: which system, when read, which transform. Traceable in under a minute, which is what makes the number defensible in a board meeting. radexus factory / approvals Approvals Nothing is written into SAP or the CRM without one of your people approving it. Every decision is retained with the actor and the time, and every approval is itself a case the memory learns from. Action Origin Approver Waiting State Create 42 target accounts in Salesforce Lookalike sourcing, r-8f24c1 Sales head 4 h waiting Update AMC renewal dates on 18 installed units Installed base check, r-8f2480 Service head 1 d waiting Create follow-up tasks on 6 stalled quotes Quote velocity, r-8f24b7 Sales head 2 h waiting Write 38 target accounts Lookalike sourcing, r-8f23f0 Hari M   approved Correct 12 dealer territory codes Dealer coverage, r-8f23c1 Hari M   approved Approvers can be set per play, per field and per value threshold. Prior values are retained for thirty days and every approved write can be rolled back within that window. radexus factory / models Models Any provider, chosen per task. Nothing is locked to one vendor: extraction, reasoning, speech and embedding route separately, and any of them can be swapped without touching the play or the memory beneath it. Models reachable**408***51 providers* Tool calling**342***can drive a play* Multimodal**254***image, audio, video, file* Run in your region**11***sovereign or open weights* Model Context Capability In $/M Out $/M Anthropic: Claude Sonnet 5 anthropic/claude-sonnet-5 1M tools reasoning structured $2 $10 OpenAI: GPT-5.5 openai/gpt-5.5 1.1M tools reasoning structured $5 $30 Google: Gemini 3.5 Flash google/gemini-3.5-flash 1.0M tools reasoning structured $1.5 $9 DeepSeek: DeepSeek V4 Pro 0813 deepseek/deepseek-v4-pro-0813 1.0M tools reasoning structured $1.115 $3.346 Mistral: Mistral Medium 3.5 mistralai/mistral-medium-3-5 262K tools reasoning structured $1.5 $7.5 Meta: Llama 4 Maverick meta-llama/llama-4-maverick 1.0M tools structured $0.2 $0.696 NVIDIA: Nemotron 3 Super nvidia/nemotron-3-super-120b-a12b 1M tools reasoning structured $0.085 $0.4 Live catalogue, read 2026-09-01. [Browse every model](https://radexus.com/models/). You will see the Factory in a meeting. You will not be asked to buy it or to log into it.[What is inside the Factory](https://radexus.com/factory/) MCA filingsGST portalGeM tendersCPPP eprocureImport and export dataIMTMAACMA directoryExhibitor listsNews monitorSAP S/4HANASAP ECCOracle FusionNetSuiteDynamics 365Infor LNEpicor KineticIFS CloudSage X3OdooTally PrimeMarg ERPBusyZoho BooksQuickBooksXeroSalesforceHubSpotZoho CRMPipedriveLeadSquaredServiceMaxSalesforce Field ServiceIFS FSMServiceNowDuck CreekGuidewireApplied EpicVertafore AMS360EpicOracle HealthNapierAttuneOracle OPERAIDS NextSiteMinderMewsIn4SuiteFarvisionSell.DoProcoreCargoWiseDescartesVeevaFinacleBizomFieldAssistSharePointGoogle DriveSnowflakeDatabricksBigQueryPostgresSAP MIISiemens OpcenterOPC UA gatewayMCP serverREST endpointCSV uploadMCA filingsGST portalGeM tendersCPPP eprocureImport and export dataIMTMAACMA directoryExhibitor listsNews monitorSAP S/4HANASAP ECCOracle FusionNetSuiteDynamics 365Infor LNEpicor KineticIFS CloudSage X3OdooTally PrimeMarg ERPBusyZoho BooksQuickBooksXeroSalesforceHubSpotZoho CRMPipedriveLeadSquaredServiceMaxSalesforce Field ServiceIFS FSMServiceNowDuck CreekGuidewireApplied EpicVertafore AMS360EpicOracle HealthNapierAttuneOracle OPERAIDS NextSiteMinderMewsIn4SuiteFarvisionSell.DoProcoreCargoWiseDescartesVeevaFinacleBizomFieldAssistSharePointGoogle DriveSnowflakeDatabricksBigQueryPostgresSAP MIISiemens OpcenterOPC UA gatewayMCP serverREST endpointCSV upload *05*What comes off the line ## Because it is built in our Factory, this is what you actually get. Everyone else sells you a seat and keeps the system. We keep the Factory and give you what comes off it, on a perpetual licence, running in your own environment, with the memory it has formed inside it. ### Your ownership, in plain terms Perpetual. Irrevocable. In your tenancy. Where does it run Your cloud account, your region, or your own hardware. We deploy into your tenancy and sign in through your identity provider. **Nothing runs on our infrastructure after handover.** What do you receive The deployed system, the case memory and every pattern it has formed, your context graph, your definitions, your thresholds, and the datasets your own team labelled. What is the licence **Perpetual, irrevocable and non-transferable**, covering your instance. Source escrow available where your legal team requires it. No seat count, no per-user pricing. What if you stop paying us **The system keeps running exactly as it is.** Nothing switches off, nothing phones home, nothing expires except knowledge, on the half-lives you agreed. What stays with us The Factory. Connector library, resolution engine, build patterns, evaluation harness, model routing. None of it sits in your environment, and none of your data sits in it. Who pays for inference You do, directly, on your own accounts. Bring your own models or use our routing. Open weights inside your VPC where cost or residency demands it. Does our data improve anything else No. **The method improves. Your data never moves.** What we carry between engagements is how to build well, never what we learned about you. [Read the full licence terms](https://radexus.com/ownership/)[How we compare](https://radexus.com/compare/) *06*The arithmetic ## Model your own numbers. Switch on the levers that apply to you. Ten levers, each with its own arithmetic. Pick a business model to load sensible defaults, switch off what does not apply, and change any assumption. Nothing here is a benchmark. In discovery every figure is replaced with what your data supports. ### Value model 5 of 10 levers on, year one. US, USDIndia, INR Business modelQuotation-ledRecurring revenueVolume and distributionProjects and servicesHospitality and healthcare Annual revenue *M* Contribution marginApplied to revenue-side levers *%* **Revenue conversionQuotes, proposals, bids or opportunities that convert**$186K Opportunities per yearQuotes, proposals, bids Average deal value *K* Current win rate *%* Win rate upliftFrom faster response and stall detection *pts* **Retention and renewalRecurring, repeat or renewal revenue that churns**off Recurring or repeat revenue base *M* Annual churn or non-renewal *%* Churn reductionFrom early warning and renewal engines *pts* **Dormant account win-backCustomers who stopped ordering and still hold your product**$72K Dormant customersNo order in 18 months Average follow-on order *K* Reactivation rate *%* **Working capital and receivablesCash sitting outside the business**$110K Days sales outstanding *d* Days reducedFrom risk-based collection sequencing *d* Cost of capital *%* **Marketing attributionSpend that cannot be traced to revenue**$188K Marketing spend per year *K* Share not traceable to revenue *%* **Document and transaction handlingHours spent retyping what someone already sent**off Documents or transactions per year Minutes each, today *min* Loaded cost per hour *$* Share automated *%* **Service and field costVisits that a planned service model avoids**off Field visits per year Loaded cost per visit *$* Visits avoidedFrom demand modelling and first-time fix *%* **Channel and partner coverageDealers, distributors or partners that have gone quiet**off Partners Revenue per active partner *K* Share dormant today *%* Partners reactivated *%* **Procurement spendThe same item bought at four prices**off Addressable procurement spend *M* Price improvement *%* **Commercial time releasedBriefs, prep and proposals written before the meeting**$226K Commercial headcountSales, marketing, service, channel Loaded cost per head *K* Share of time released *%* Realised share of grossExecution risk haircut *%* Realised value, year one **$664K** Gross, before execution risk**$781K** Share of annual revenue**1.33%** Per month**$55K** Commercial time releasedBriefs, prep and proposals written before the meeting $226K Marketing attributionSpend that cannot be traced to revenue $188K Revenue conversionQuotes, proposals, bids or opportunities that convert $186K Working capital and receivablesCash sitting outside the business $110K Dormant account win-backCustomers who stopped ordering and still hold your product $72K **The number to agree first: hours per meeting or proposal.**Commercial time released carries 29% of this model, so it is the assumption discovery has to evidence before anything else. This is the model we show in the room. Bring it to a discovery and we replace every assumption with your data. [Take these numbers to discovery](https://radexus.com/start/) *07*Success stories ## Nine engagements. Nine numbers. Each reported as it landed. [Featured  /  Machine tools ### The quotes were not lost on price. They were lost on silence. Sales asked for more accounts. The larger leak was sitting in quotes that had already been issued, and nobody in the building could see it because the evidence was spread across three systems and one person's memory. Read the success story](https://radexus.com/cases/quote-silence/) [Building products  /  South India, INR 900 Cr revenue #### Schemes were paying for volume that was coming anyway. Dealer incentives had never been tested against counterfactual volume, and claims were reconciled by hand at quarter end by two people who had done it that way for years.**18% lower**Result at 2 quarters, at flat volume](https://radexus.com/cases/scheme-volume/)[Medical equipment  /  India and Gulf #### They had sold the instruments and stopped earning from them. The installed base existed complete only in a service engineer's spreadsheet, and contract renewal dates lived somewhere sales never looked.**+14 pts**Result at 12 months, against prior year base](https://radexus.com/cases/installed-base/)[Insurance distribution  /  United States, mid-market brokerage #### Three acquisitions in, they could not say how many clients they had. Two agency management systems and a spreadsheet held overlapping books, so every retention and cross-sell question rested on a client count nobody trusted.**4,100+**Duplicates resolved, client records merged](https://radexus.com/cases/resolved-book/)[Freight forwarding  /  Chennai and Singapore #### Some lanes lost money on every shipment, and looked like growth. Rate requests were answered in the order they arrived and lane margin was a blended average that hid the worst routes entirely.**6.5 to 2.1 h**Rate response, median, business hours](https://radexus.com/cases/lane-margin/)[Regional distribution  /  Singapore, ASEAN hub #### Singapore ran the region. It could not see two of the countries it ran. A regional headquarters with distributors in six markets reported one number to the group and had confidence in three of them. The two largest gaps were the two fastest-growing markets.**3 to 6 markets**Result at 4 months, reported on one definition](https://radexus.com/cases/singapore-lanes/)[Auto components  /  India, Tier-1 supplier #### The escalation clause was in the contract. Nobody was claiming it. Raw material increases were absorbed quarter after quarter because assembling the evidence took longer than the claim window allowed, and nobody had ever computed what that cost.**31% to 78%**Result at 3 quarters, of entitlement claimed](https://radexus.com/cases/escalation-claims/)[Industrial distribution  /  North India, INR 260 Cr revenue #### Two hundred customers stopped ordering and nobody noticed. Reorder rhythms were entirely visible in the order history. Nobody was reading them, because the sales team called on their own rhythm instead.**+118 accounts**Result at 2 quarters, reactivated from dormant](https://radexus.com/cases/dealer-silence/)[Hospital group  /  South India, four hospitals #### The claims came back for eleven reasons. Everyone thought there were hundreds. First-pass denial was treated as an unavoidable cost of doing business with payers. It turned out to be a short, countable list of preventable causes.**+16 pts**Result at 3 quarters, on first submission](https://radexus.com/cases/denial-pattern/) Client names are withheld under NDA. Sector, scale and figures are as recorded in the engagement. [Read all nine success stories](https://radexus.com/cases/) *08*How it starts ## Sixty minutes to a live result. Two weeks to a number. Ten weeks to production. Seven stages, each with a gate. You can stop at any of them and keep everything produced so far, including the map of how revenue actually moves through your systems. [Start a discovery](https://radexus.com/start/)[How we work](https://radexus.com/approach/) *09*Why it compounds ## And then something else starts happening. Fix one number and you have a result. Keep the cases, and the company starts holding knowledge it used to rent. That is the part nobody buys on day one, and the part every client ends up valuing most. *ONE* ### It remembers what happened Every quote, site visit, call and decision becomes a case with its context intact: what was asked, what was offered, who decided, what happened next. The case does not live in a rep's head or a notebook, so it does not leave when they do. *TWO* ### It forms judgment, not just answers Retrieval gives you the nearest document. Judgment is the pattern across hundreds of cases: that this discount shape precedes a loss, that this customer type stalls at week three, that this territory needs two visits before a quote. No individual works long enough to see it. *THREE* ### It expires Every piece of knowledge carries a confidence that decays with age and with contradicting evidence. Prices move, competitors change, a plant closes. A system that never forgets becomes confidently wrong, and the moment your CFO catches it being wrong, the whole thing is abandoned. Institutional memory. Compounding judgment. Knowledge that expires. Governed learning. [How the Factory System works](https://radexus.com/factory-system/)