FactoryIndustries / Hotels and restaurant groups
A fifth of room revenue goes to whoever sent the guest. Many already knew your name.
You pay roughly a fifth of your room revenue in commission to send you guests who already knew your name.
You pay roughly a fifth of your room revenue in commission to send you guests who already knew your name.
Where the money goes in hotels and restaurant groups.
OTA commission is the largest distribution cost in most hotel groups and almost nobody computes what share of it was paid for guests who had stayed before. Banquet and corporate enquiries sit in an inbox while the client books somewhere that replied. Food cost is a monthly percentage nobody can decompose, and rosters are built for the weekend you expect rather than the one the data predicts.
What the first hour looks like, and the number we would agree.
Commission paid last year, computed from your own channel data, with the share attributable to repeat guests.
Share of room nights booked direct, or banquet enquiries answered inside SLA.
Both are visible in the PMS and channel manager today, and the owner feels commission monthly.
6 plays in the catalogue for this sector.
Each one is built from the same nine patterns and reads the same memory. The first is priced as a pilot. Every one after it runs on a memory that already exists.
- MarketingDirect booking share and OTA commission
- MarketingCorporate and MICE enquiry response
- RetainGuest recall and repeat stay
- ConvertRate and inventory realisation
- OperationsFood cost and wastage
- OperationsLabour scheduling against demand
Systems we read in this sector.
Nothing is migrated. A connector that does not exist yet is written during delivery and joins the library.