FactoryWho owns it / Marketing
Marketing
You spend on exhibitions, portals and campaigns and cannot prove which of them produced a closed order, so every renewal conversation is a defence.
Spend becomes traceable to revenue through a resolved enquiry log, and reallocation becomes an argument you win with arithmetic instead of conviction.
What changes for you.
Spend becomes traceable to revenue through a resolved enquiry log, and reallocation becomes an argument you win with arithmetic instead of conviction.
The concern we hear most. That attribution will be used against you. It usually is not: in most engagements the first finding is a channel that was underfunded, not one that was wasted.
What you provide
- 01Spend by channel for the last full year
- 02The enquiry log, in whatever state it is in
- 03Which channels you already suspect
What you get back
- 01Attribution on the resolved book, by channel
- 02Response-time visibility within the first fortnight
- 03An enquiry recycling engine that works the ones that went cold
Sixty minutes, no fee, and a real result on the screen.
Bring four customers you wish you had ten more of. We do the rest before the meeting.